Privacy Policy

Privacy Policy for:

ABContrast.com, the Authentic Behavior Contrast, PERSPECTIVES, the ABContrast™ System, AUTHENTOLOGY™ and ABSOLUTE HARMONY©

Effective Date: December 9^th, 2024, and in conjunction with the ABContrast™ Terms of Use (12-9-24)

1. Summary

At ABContrast.com, we are committed to respecting and protecting your privacy. This Privacy Policy outlines how we collect, use, store, and share your personal information. Our business is not centered on selling or misusing your data; instead, we focus on using information responsibly to provide better services, enhance your experience, and ensure the security of your data.

2. Agreement to This Privacy Policy

By creating an account, accessing the Site, or using any services provided by ABContrast.com (“Site”), you acknowledge that you have read, understood, and agree to this Privacy Policy.

Consent to Data Processing: You agree to the collection, transfer, processing, and storage of your data as outlined herein, including transfers to countries with different privacy laws.
For Minors: Users under 18 must have verified parental or guardian consent. If we discover that a minor has submitted personal data without consent, we will delete it and notify the individual.

If you do not agree to the terms of this Privacy Policy, please do not use our Site or services.

3. Privacy Principles

Our data practices adhere to the following principles:

Transparency: We aim to clearly communicate what data we collect, how it is used, and why.
Choice: You can control certain aspects of how your data is processed, shared, or used.
Data Integrity: We ensure that the personal data we collect is accurate, relevant, and limited to its intended purpose.
Security: We implement industry-standard security measures to safeguard your data.
Lawfulness: Your data will be processed only when there is a valid legal basis to do so.

4. Information We Collect

We collect various types of information depending on how you interact with the Site and services.

A. Information You Provide Directly

Account Information: Name, email address, contact information, payment details, and optional demographic data.
Assessment Data: Responses to assessments, including optional questions. Sensitive demographic data, if provided, is processed only with explicit consent.
Survey and Promotion Information: Voluntary responses collected through surveys, promotions, or events.
If you register or create an account: We require that you provide certain personal information during account registration. We collect your name, email address, contact information, date of birth, credit card payment information, and may ask you for other optional information that helps us serve you better.
If you complete an Assessment: We collect your name, email address, contact information, Assessment responses, Session Data, and other information you may choose to provide or associate with your account. In some cases, we ask questions to which the response is optional (such as demographic questions), and these questions are identified as such. In some instances, these optional demographic questions may involve collection of special categories of personal information, such as information regarding your racial or ethnic origin. You are free not to respond to these optional questions. For all optional questions, our legal basis for processing your personal information is your explicit, informed consent.

B. Information Collected Automatically

Session Data: IP address, browser type, device information, operating system, and user activity on the Site.
Cookies and Tracking Technologies: Usage analytics collected via cookies, pixel tags, and similar tools to understand navigation patterns and improve functionality.

C. Information From Third Parties

We may receive additional data from:

Business partners (e.g., organizations providing access for employees or clients).
Service providers (e.g., analytics or marketing platforms).
Advertising platforms, when you interact with our ads on external websites.

5. How We Use Your Information

Your information is used for the following purposes:

To Provide Services: Facilitate account creation, process assessments, and deliver personalized reports.
Research and Development: Aggregate anonymized data to enhance our services, products, and assessments.
Customer Support: Address inquiries, troubleshoot issues, and improve user satisfaction.
Marketing: Send newsletters, product updates, or promotional materials (with opt-out options).
Compliance: Meet legal, contractual, or regulatory requirements.

6. Sharing Your Information

We share your data only as necessary and under strict conditions:

With Providers: If an organization (e.g., counselor or employer) grants you access, they may view your assessment results and comparison reports.
Service Providers: Third parties providing hosting, payment processing, analytics, or communications services may access your data under confidentiality agreements.
Legal Obligations: Information may be disclosed to comply with applicable laws, court orders, or government requests.
Business Transfers: In the event of a merger, acquisition, or sale, your data may be transferred to the successor entity.
The Company provides its customers with the information that they need to properly administer or interpret Assessments. If you take an Assessment at the direction of one of our customers or as a “counselee”, “dependent”, “couple” or “group”, that customer will receive from the Company one or more reports based on the Assessment you took and the responses you provided to that Assessment so that the customer may properly counsel or advise you or provide you with other services.
Login Code Generation / Access Initiated By or For Others: If you purchase products or services for use by another individual or entity (for example, for a client, as a Comparison report or as a gift), then we may provide the Product or Service end user with your contact information. **Note: If you’re the recipient of access code(s), your results report may be solely sent to or shared with the originator of that code and/or your results report info may be included in a Comparison report to the originator of that access.
Aggregated and anonymized data may be shared for statistical analysis or product development.

7. Your Rights

We respect your rights regarding personal data. You have the right to:

Access: Request details of personal data we process about you.
Correction: Request updates to inaccurate or incomplete information.
Deletion: Request the removal of data, subject to legal or contractual obligations.
Portability: Receive your data in a structured, machine-readable format.
Restriction: Limit how your data is processed in specific circumstances.
Objection: Object to certain types of data processing, such as marketing.
Opt-Out: Unsubscribe from promotional communications at any time.

To exercise your rights, contact us as outlined below.

8. Cookies and Tracking Technologies

We use cookies to:

Enhance navigation and user experience on the Site.
Store session information and preferences.
Analyze user behavior to improve services.

Managing Cookies: You can control cookies via your browser settings. Note that disabling cookies may limit functionality.

9. Data Retention

We retain personal data only as long as necessary to:

Provide services or fulfill contractual obligations.
Comply with legal or regulatory requirements.

Anonymized data may be retained indefinitely for research and development purposes.

10. Data Security

We use encryption, firewalls, and secure servers to protect your information. While we implement robust measures, no system is entirely secure.

Breach Notification: In the event of a breach, we will notify affected users promptly.

11. International Data Transfers

If you access the Site from outside the United States, your data may be transferred to and processed in the U.S. or other countries with different data protection laws. By using the Site, you consent to this transfer.

12. Dispute Resolution

If you have concerns, please contact us directly. If unresolved:

Mediation: Disputes will first be addressed through online mediation.
Arbitration: If mediation fails, disputes will be resolved through binding arbitration.

13. Updates to This Privacy Policy

This Policy may be updated periodically. Changes take effect upon posting to the Site. We encourage you to review this Policy regularly.

14. Contact Us

If you have questions about this Privacy Policy or your data rights, contact us:

Email: team@abcontrast.com
Mail: ABContrast, c/o Next Level Services, Inc., P.O. Box #186, Horseheads, NY 14845